Includes bibliographical references (pages 225-239) and index.

Introduction -- PART 1. EARLY PRACTICE OF ETOKI (LATE 10TH-MID 12TH CENTURIES) -- Etoki in History -- Deciphering the Founder of Japanese Buddhism -- PART 2. PURE LAND BUDDHISM AND ETOKI (LATE 12TH-14TH CENTURIES) -- Deciphering the Picture of Pure Land -- Etoki as Pure Land Buddhist Method of Proselytization -- PART 3. IMAGES OF ITINERANT ETOKI (14TH-16TH CENTURIES) -- Itinerant Etoki, Solicitors of Buddhism -- Deciphering the Quasi-Religious Etoki Performer -- PART 4. WOMEN AND SACRED MOUNTAINS (17TH-19TH CENTURIES) -- Kumano Images and Propaganda of Kumano for Women -- Deciphering Mountain Worship.

Beginning with the claim that the popularisation of Buddhism in the medieval period was a phenomenon of visual culture, this book reexamines the history of medieval Japanese Buddhism. It treats Buddhist art as religious propaganda and pictorial storytelling as a form of popular culture in medieval Japan.

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In English.

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